Philadelphia, PA (PRWEB) May 31, 2011

Cole and Heidi Hamels, co-founders of The Hamels Foundation, are pleased to announce plans for the first annual Philly Financial Day on Friday, July 8th, 2011. Several of the leading financial service institutions in the Philadelphia area will donate a significant fixed percentage of their institutional trading commissions and transactional revenues to a pool of charitable foundations founded by Phillies stars Cole Hamels, Shane Victorino, Jimmy Rollins and Chase Utley. In addition, The Childrens Hospital of Philadelphia (CHOP) will be a beneficiary of funds raised that day.

The day represents a great opportunity for the Philadelphia investment community and the Phillies players to translate their already collective synergy into something tangible for a host of tremendous charities, commented Cole Hamels. Not only is this a great opportunity to raise significant funds, it is also a day for the city to celebrate our long financial history and shine a light on all the positive things happening here in that industry space. Were excited that the rest of the country will get a chance to experience a bit of Philadelphia on this day through the coverage.

Janney Montgomery Scott LLC and Boenning & Scattergood, Inc. have graciously volunteered to be the core transaction execution venues on July 8th. We are very fortunate and grateful that these institutions have agreed to donate a significant part of that days revenue to our very worthy causes, said Shane Victorino, founder of The Shane Victorino Foundation.

In the month leading up to the event, members of the various foundations will meet with a number of leading mutual funds, hedge funds and money management firms. They will ask them to direct as much of their institutional equity/fixed income/derivative commissions and transactions to these execution venues on July 8th, thus contributing as much as they can to the total amount that will be given to the charities.

To help raise visibility, NASDAQ OMX PHLX (formerly the Philadelphia Stock Exchange) will host the Phillies players during their visit to New York at the NASDAQ MarketSite in Times Square on Friday, May 27th, 2011. The NASDAQ MarketSite seven-story LED Tower will broadcast the foundation logos and the players will conduct media interviews at the street-level television studio for fans in Times Square to view. PHLX will host part of the 1st annual Philly Financial Day on Friday, July 8th from their trading floor in Philadelphia, which represents the oldest and largest equity options exchange in the United States.

We look forward to getting a chance to experience the excitement and energy on the trading desks at Janney and Boenning and to be on the exchange floor in person as well. Also, with local and national media coverage concentrated on Philadelphia that day, we think it will be a home run for everyone involved, especially CHOP and the other charities which will ultimately benefit noted Jimmy Rollins of The Jimmy Rollins Family Foundation.

We know there are a lot of 401(k) and mutual fund institutions in the greater Philadelphia area doing business with Phillies fans and Philadelphia businesses and we urge them to be a part of Philly Financial Day to support us and our communities, commented Chase Utley, co-founder of The Utley Foundation.

There will be two opportunities for press with participating Phillies players:

Media Press Conference- Friday, May 27th 9:30am EST at the NASDAQ MarketSite in New York Citys Times Square


4 Times Square

43rd & Broadway

New York, NY 10036

Media Contacts:

Robert Madden, NASDAQ Corporate Communications


(646) 441-5045

G-N Kang, The Hamels Foundation Director of Operations


(610) 551-8800

Official Press Tour- Friday, July 8th 8:30am-11:15am EST in Philadelphia, PA


All participating financial institutions

For more details, please contact:

G-N Kang, The Hamels Foundation Director of Operations


(610) 551-8800

About The Hamels Foundation

Beginning in 2008, The Hamels Foundation has been dedicated to bringing an end to extreme poverty and hardship endured by lack of educational support.

Co-founded by Cole and Heidi Hamels, The Hamels Foundation has a dual mission to provide support for quality education in the United States and establish a school in Malawi, Africa.

The Hamels Foundation takes a community-based approach to education by providing assistance to inner-city schools as well as supporting other education based non-profit entities in the United States. This includes, but is not limited to, providing stimulating learning environments, high-quality educational programs and necessary provisions to promote learning. The Hamels Foundation currently gives the largest public school grants in Philadelphia. For example, in 2010, Wilson Elementary received a $ 50,000 grant to build a schoolyard playground.

The commitment of The Hamels Foundation extends globally to Malawi, Africa where there are over one million orphans due to the HIV/AID pandemic. Malawi is one of the poorest, most impoverished nations in the world. The Hamels Foundation is dedicated to building a boarding school that will educate nearly 2,000 boys and girls in the Mulanje District of Malawi. The first step towards breaking the cycle of AIDS is education, as well as tending to basic needs such as shelter and food. The foundations goal is to provide this first step in improving the lives of thousands. In 2010, $ 40,000 was donated to Global AIDS Interfaith Alliance (GAIA) to build a new well for safe drinking water and to put over 1,200 children through school for an entire year.

About The Shane Victorino Foundation

Shane and Melissa Victorino founded the Shane Victorino Foundation (SVF) in 2010. The nonprofit is dedicated to promoting opportunities for underserved youth in Philadelphia and Hawaii as it engages in projects which provide children with educational, recreational and wellness programs. The organizations first major endeavor in Philadelphia was to pledge nearly $ 1 million to renovate the 105-year old Nicetown Boys & Girls Club, which will reopen at the end of the summer. Additionally, the SVF currently sponsors the Flyin Hawaiian All-Stars charity ticket program which provides childrens groups with game tickets, t-shirts and concessions. In Shanes native Hawaii, the Foundation supports projects serving disadvantaged children. Over the past three years alone, the SVF has raised more than a half-of-a-million dollars for various charities, including the Hawaii Childrens Cancer Foundation, Boys & Girls Clubs of Maui and others.

About The Jimmy Rollins Foundation

The Jimmy Rollins Foundation strives to help children and young adults living with arthritis by providing funds and awareness about the disease. They also support families who are struggling financially with extracurricular activities that promote healthy living through exercise and proper nutrition. Rollins and the Foundation host an annual charity bowling tournament at Lucky Strikes Lanes in Philadelphia that features teammates, celebrities and musicians.

This event benefits the Eastern Pennsylvania Juvenile Arthritis Foundation and the Rollins Family Foundation. Last years event raised over $ 174,000 for both foundations. In 2007, Rollins developed JRolls Aces to reward children in disadvantaged areas who excelled in the classroom. Under this program, Rollins meets with groups on the field during batting practice to answer questions, sign autographs, and provide each participant with a game ticket, t-shirt and food vouc

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